Knowledge Is The Power (Official Music Video) - Bryan Art
Jamaican reggae artist & musician Bryan
Art is in the process of revamping his style out of Kingston under his
own Junction Files recording label & management. His latest project “Fresh Start EP” hit the market in June, 2014 containing a song that had originally been spotlighted the year before. Now re-released, Art’s “Knowledge is The Power”
single boasts a hot-off-the-presses music video in order to hype the
album. Bryan Art gained recognition throughout the mid-2000s for hit
songs such as “Get It” and “Rock and Come In”,
but it wasn’t until 2012 when Art took his musical career in a novel
direction by opening Junction Files Muzik. Now backed by a group known
as the File 13 Band for live performances, Bryan Art is taking his husky voice and soulful solo project to new heights.
The
video, filmed in what appears to be a poverty-stricken suburb of
Kingston, was produced and directed by Smike The Don. Ultimately, the
theme of the video is a day in the life of the less fortunate – where
privileged children are fed with wooden spoons, at best. Accentuated
with lyrics like “things will be better” and “rise with the wind like a
feather”, it’s easy for the viewer to anticipate the visual daily grind
of a working-class teen to improve. After skimming a book on mechanics,
the struggling teen is able to build a motorized vehicle for work to
replace an exhausting wooden pushcart. Thus, the teen has built his own
destiny and his standard of living has increased. Art’s overall message
is that “knowledge is power” either via inspiration or by force, which
is comically referenced in the line “slap him with a book”.
With positive subject matter and nowhere but up to go, Bryan Art is
quickly becoming one of Jamaica’s most prized songwriters and reggae
entrepreneurs. He is set to do some touring in the summer of 2015
starting in Europe, The U.K, then Canada and the USA. Bryan Art will be touching Some major cities before returning home to work on his sophomore studio album.
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